How can we help?

Create a free account, pick a name and your sello.bio link, and add your first product. You can have up to two storefronts on the free plan, and you do not need a card to start.

Physical products you ship yourself, digital downloads, services, and dropshipped products fulfilled by our partners. A single store can mix all of them.

No. Every store gets a public storefront at sello.bio/yourname with product pages, a cart and checkout built in.

New stores are usually reviewed within 24 to 72 hours. You can keep building and adding products while yours is in review, and you are emailed as soon as it goes live.

Paste a product link from AliExpress, Taobao or 1688 into the app, or browse the built in catalogue and pick one. Sello imports the photos, the variations and the shipping details for you, so the only thing you set is your selling price.

The buyer does. It is added at checkout as a separate shipping line, worked out from the weight of the parcel and where it is going, and it covers what our fulfillment partners pay to get it to your customer. It is not taken out of your earnings.

Every imported product has a minimum price that covers the sourcing cost and platform fees plus a small guaranteed margin, so an order can never lose you money. The minimum is shown next to the price while you edit it.

Yes, on physical products you ship yourself. Choose free shipping, or add shipping zones with a fee per country and a rate for everywhere else. You can also switch a store to all inclusive pricing so shipping is built into the price buyers see.

You send them. Open the paid order in the app, add the download link or the file details, and mark it delivered. The buyer is emailed straight away with what you sent.

Sello fulfillment partners buy and ship those orders for you. You do not need to do anything: the order shows as partner-fulfilled in your dashboard and tracking is added when the parcel is on its way.

Open the order in the app, add a tracking number and mark it shipped. The buyer is emailed automatically.

Open the order and use the refund action. Refunds return the buyer’s payment along with the shipping and handling they paid; the payment processor fee is not returned.

Money from an order starts clearing once the order is completed, and becomes available to withdraw 5 days later. Request a payout any time your available balance is at least €1, and it usually reaches your bank within 3 days. Your available, clearing and pending balances are always shown on the Payouts tab.

Yes. Add your bank details in the app and we review them before the first payout. Requests stay locked while they are in review, and unlock as soon as they are approved.

Money from a completed order waits out the holding period before it can be withdrawn. This protects against chargebacks and refunds landing after a payout.

You will see the reason in the app on the Payouts tab. Correct the details and submit them again, and payouts resume once they are approved.

Premium is prepaid for a fixed term and does not auto-renew, so nothing is ever charged to you automatically. Buying more time adds it on top of what you already have. It unlocks unlimited storefronts, removes the Sello badge from your storefronts, adds premium themes and blocks, and lifts the daily limit on Sello AI.

Nothing is deleted. Your two oldest storefronts stay live on the free plan and any extra ones are paused until you add more time, at which point they come straight back. We email you before your term ends.

Open the app, go to Menu, then Settings, and choose Delete account. You can also email us and we will remove it for you.

Use the code option on the sign-in screen: we email a six digit code that logs you in without a password, and you can set a new password afterwards. If the email does not arrive, check your spam folder, then contact us.

Go to sello.bio/orders and sign in with the email address you used at checkout. We send you a six digit code, so there is no password to remember, and you will see every order you have placed across Sello stores.

A confirmation email with your invoice attached is sent as soon as the payment succeeds. If it is not in your inbox, check your spam folder, then look your order up at sello.bio/orders before ordering again.

You are emailed as your order moves along, including a tracking number and a tracking link once the parcel is on its way. Delivery times depend on the store and where the item ships from.

Open the store page and use its Contact button. Replies come directly from the store, since sellers on Sello run their own customer service. If you cannot reach them, write to us and we will help.

Contact the store first: sellers issue refunds for their own orders. If an order has not shipped 14 days after payment, a Request refund button appears on it at sello.bio/orders, and our team takes it from there, usually within one to three business days.

Use the Report this store link at the bottom of any store or product page. You can report anonymously, and we review every report.